Inspiration Healthcare Case Study
Inspiration Healthcare Group is a leading medical technology company focused on improving patient outcomes, particularly in neonatal care. With a global reach and a commitment to research and innovation, IHG aims to pioneer solutions that make a real difference.
The Challenge
Inspiration Healthcare Group (IHG), a leader in the medical device industry, has a mission to pioneer technology to improve patient outcomes. To achieve this they require a robust digital foundation. Their four existing websites, spread across multiple domains, presented challenges in scalability, data management, and brand consistency.
The Solution
Rebrand and Redesign
A clean, simple redesign of product pages which maintained a consistent user experience with the rest of the site.
Streamlined Data Flows
Streamlining multiple domains into one new site means customers can experience a consistent and unified brand identity across all touchpoints.
Digital Transformation
A full digital transformation of the business allowed for consistency across brands and a more seamless and efficient customer experience.
How we’ve made a difference…
“Our Group has experienced a transformative shift in operational efficiency and customer satisfaction thanks to ECS’s exceptional web services and integrations. What sets them apart is not just their technical expertise, but their unwavering commitment to fostering a true IT partnership. From the initial consultation to the ongoing support, their team has demonstrated a deep understanding of our specific needs and challenges. Their ability to seamlessly integrate their solutions into our existing systems has streamlined our workflows and eliminated manual processes. Moreover, I have found their proactive approach to problem-solving and their dedication to staying ahead of industry trends invaluable. They’ve been a strategic partner, helping us to not only maintain our competitive edge but to also innovate and explore new opportunities. Beyond their technical expertise, their collaborative approach and commitment to customer satisfaction have been invaluable. We’ve consistently found them to be responsive, knowledgeable, and dedicated to helping us achieve our goals”
Richard Marrs, Digital Optimisation Team Lead
Inspiration Healthcare
ECS focused on creating a user-friendly customer experience by designing the website to be intuitive and easy to navigate.
The website clearly highlights the values of the Inspiration Healthcare Group and where to access information for their services. Transforming the website has provided a clear platform for promoting Inspiration Healthcare and SLE products and services. Alongside this ECS created a dedicated area for Investor Relations where shareholders and investors are able to keep appraised of live Inspiration share price and market activity.
WordPress Website
The website is designed with a fresh and concise layout so that users can easily navigate to the services they need.
Streamlining three company identities into one domain allowed for a stronger brand presence; all part of the business’s digital transformation strategy.
Central Information Hub
A place to easily view and search for products, to download IFUs, request service manuals and certifications.
Access to Inspiration Group’s knowledgeable webinars and training.
A place for investors to keep up to date with market activity and the live share price.
